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Practical insight on trademarks, copyrights, contracts, and IP news stories worth attention. Written for founders and creatives who want to understand the legal side of building a brand.
Before You Commit to a Brand Name: What a Trademark Clearance Search Should Consider
Finding no exact match in the USPTO database does not necessarily mean a brand name is clear. Here is what a comprehensive trademark clearance search should consider before you launch.
Taylor Swift vs. SWIFT HOME: What This Trademark Opposition Teaches Small Business Owners About Monitoring and Protecting Their Brand
The Taylor Swift trademark opposition reveals what happens when you don’t monitor your mark. Learn what small business owners and creatives need to know.